UNITED STATES
SECURITIES AND EXCHANGE COMMISSION
Washington, D.C. 20549
Form 6-K
Report of Foreign Private Issuer
Pursuant to Section 13a-16 or 15d-16
of the Securities Exchange Act of 1934
For the month of: September 2018
Commission File Number: 001-38403
CRONOS GROUP INC.
(Name of registrant)
720 King Street W., Suite 320
Toronto, Ontario
M5V 2T3
(Address of principal executive office)
Indicate by check mark whether the registrant files or will file annual reports under cover of Form 20-F or Form 40-F:
| Form 20-F ☐ | Form 40-F ☒ |
Indicate by check mark if the registrant is submitting the Form 6-K in paper as permitted by Regulation S-T Rule 101(b)(1): ☐
Indicate by check mark if the registrant is submitting the Form 6-K in paper as permitted by Regulation S-T Rule 101(b)(7): ☐
SIGNATURES
Pursuant to the requirements of the Securities Exchange Act of 1934, the registrant has duly caused this report to be signed on its behalf by the undersigned, thereunto duly authorized.
| CRONOS GROUP INC. | ||||||||
| Date: September 13, 2018 | By: | /s/ Michael Gorenstein | ||||||
| Name: | Michael Gorenstein | |||||||
| Title: | President and Chief Executive Officer | |||||||
EXHIBIT INDEX
|
Exhibit |
Description of Exhibit | |
| 99.1 |
| |
EXHIBIT 99.1
Cronos Group Inc. Launches New Recreational Brand Spinach™
TORONTO, Sept. 13, 2018 /CNW/ - Today, Cronos Group Inc. ("Cronos Group" or the "Company") is pleased to announce the launch of its second cannabis brand for the domestic recreational market, Spinach™.
On October 17, 2018, Canada is expected to become the first G7 country to federally legalize recreational cannabis. This watershed moment means that consumers in Canada will be able to purchase high quality Spinach™ without fear of persecution for their love of beautiful green plants.
"Cronos Group's first priority is responsible distribution so we made sure to select a brand name that we felt would not appeal to kids," said Mike Gorenstein, CEO of Cronos Group. "Spinach™ has been carefully curated to deliver on our promise to provide high-quality products to fun-loving mature adults who are sick of hearing about kale."
Spinach™ is focused on offering Farm-To-Bowl™ products that bring friends together and make experiences more enjoyable. Spinach™ has selected some of the most popular strains from Cronos Group's genetic library because when you're having fun, you should never have to worry about the quality of your Spinach™. Harmful additives don't have a place in good Spinach™, which is why quality control is the only think we take seriously. More information on how to Get-Your-Greens™ can be found at https://spinachcannabis.com/. Warning: Spinach™ may be a gateway to pizza.
Spinach™ is the second brand launched by Cronos Group for the domestic recreational market, following its premium brand COVE™. COVE™ products are high quality, hand-trimmed, terpene-rich, and never irradiated. More information about COVE™ can be found at https://www.covecannabis.ca/.
About Cronos Group
Cronos Group is a globally diversified and vertically integrated cannabis company with a presence across four continents. The Company
operates two wholly-owned Canadian licensed producers regulated under Health Canada's Access to Cannabis for Medical Purposes Regulations:
Peace Naturals Project Inc., which was the first non-incumbent medical cannabis license granted by Health Canada, and Original
BC Ltd., which is based in the Okanagan Valley, British Columbia. The Company has multiple international production and distribution
platforms across five continents. The Company intends to continue to rapidly expand its global footprint as it focuses on building
an international iconic brand portfolio and developing disruptive intellectual property. Cronos Group is committed to building
industry leading companies that transform the perception of cannabis and responsibly elevate the consumer experience.
Forward-looking statements
This news release contains "forward-looking information" and "forward-looking statements" within the meaning
of applicable Canadian and U.S. securities laws. All information contained herein that is not clearly historical in nature
may constitute forward-looking information. In some cases, forward-looking statements can be identified by words or phrases
such as "may", "will", "expect", "plan", "anticipate", "intend", "potential",
"estimate", "believe" or the negative of these terms, or other similar expressions intended to identify forward-looking
statements. Some of the forward-looking statements contained in this press release include Cronos Group's ability to make Spinach™
products available by the date recreational cannabis is legalized in Canada, its ability to attract and appeal to customers through
its recreational brands, the quality of its products, the anticipated date of legalization of recreational cannabis in Canada,
the potential effects of cannabis as well as the Cronos Group's intention to continue to rapidly expand its global footprint, build
an international iconic brand portfolio and develop disruptive intellectual property. Forward-looking statements are necessarily
based upon a number of estimates and assumptions that, while considered reasonable by management, are inherently subject to significant
business, economic and competitive risks, uncertainties and contingencies that may cause actual financial results, performance
or achievements to be materially different from the estimated future results, performance or achievements expressed or implied
by those forward-looking statements and the forward-looking statements are not guarantees of future performance. A discussion of
some of the material risks applicable to Cronos Group can be found in its current MD&A and Annual Information Form, both of
which have been filed on SEDAR and can be accessed at www.sedar.com. The forward-looking information included in this news release
is made as of the date of this news release and, except as required by law, Cronos Group disclaims any obligation to update or
revise any forward-looking statements. Readers are cautioned not to put undue reliance on these forward-looking statements.
Spinach™, the Spinach™ logo, Farm-To-Bowl™, Get-Your-Greens™ and COVE™ are trademarks of Cronos Group Inc.
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SOURCE Cronos Group Inc.
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%CIK: 0001656472
For further information: Anna Shlimak, Investor Relations, Tel: (416) 504-0004, investor.relations@thecronosgroup.com; Erin Del Giudice, Media, Mosaic Sales Solutions, Tel: (416) 347-9698, erin.delgiudice@mosaic.com
CO: Cronos Group Inc.
CNW 08:00e 13-SEP-18